Diem provides a number of unique ways to tap into and provide activation opportunities within our platform and across our marketing channels. All brand activations in Diem are optimally designed to create a compelling experience for both brand and user.

  1. Top of Funnel: Homepage Premium Placement (in our Diem of the Day carousel), complimented with promotional notification(s).
  2. Mid-Funnel: Boosted Posts have premium placement in our discovery feed algorithm, your question/post will show up while a Diemer is engaging with a related interest area. If a user engages with a brand's Boosted Post they earn double the number of Gems (points), they can spend Gems via the The Little Treat Store. Boosted posts also show up in related search results.
  3. Conversion: The Little Treat Store is how users redeem their Gems for things—a brand can show up here with a discount code, product, experience, really… anything!
  4. Co-marketing: across our marketing channels on IG, TT and Substack—on average our monthly reach is over 6M+

If you’re interested in activating your brand with Diem, please reach out to [email protected] to learn more or request case studies.